To own a brand is one good thing and showcasing it to the world via social media is an advantage to your brand. According to wpforms, 85% of online orders and sales from social media come from Facebook. Facebook business page exposes your brand and showcases the services you offer to a broader audience and connects you to your customers. In addition, you need to understand that no brand of yours is too small for a Facebook page.
Setting up a Facebook page for your business or brand is no rocket science. These 10 easy steps will show you how to easily set up, and start using your own Facebook page using your phone. But the same steps can be applied using a PC/Mac.
Start by logging into your personal Facebook profile if you’re not already logged in. Click on the “menu” button at the top right corner of the home page.
Select “page” from the list of activities in the menu to create your brand page. Then click on “create page”.
Click on “get start“. You would be required to provide the following important information about your brand.
Click and input your page name. Your page name is the name of your brand and it explains what users will find in your Facebook page when they visit. Note that, you can change your Facebook name anytime you wish to. Click on “next” after inserting your brand name.
Click and choose a brand category that best describes the kind of services you offer. For an instance, you can use “market” for a marketing brand, and this gives room for a list of other related option to choose from that best suits your brand. You can add up to 2-4 categories.
Click on the “create” button at the bottom of the screen after you’re done choosing your brand category.
Step 7: finish setting up your page
Your page is partially ready for use once you click the “create” button. Finishing your page requires you to give a detailed information about your brand. Click on “next” after providing the following information below.
- Email address
- Phone number
- ZIP code
Step 8: Customize Your Page
To fully make your page attractive, click on the camera icons at the top right corner of the screen. Then, select a photo that properly represent your brand. Make sure the important details fit into the Facebook cover image dimension (820 × 312). Th You can use your brand logomark for this. Finally, click on the “edit action button”. This is a “call-to-action ( or CTA button) which directs your page visitors to either call, message or e-mail and also visit your store. Click the “next” button below.
Step 9: Build your page audience
Facebook will encourage you to invite your friends from your personal account, to like your page. To do this, click on ” invite friends” and invite as much friends as you desire. Then click on “next”.
Step 10: Turn On Your Notification
To make your first post
Turning on your notification button helps you stay connected while you’re away from your page. To do this, click on the “blue dot” at the right corner of your screen. Then click “done” and your page is good to go.
Once you are done creating your page, and you wish to make a post, click on “what’s on your mind”,that’s it. Note that, it doesn’t end at setting up a page, you will need to be active on Facebook in order to manage your post and grow your audience.
Once you are done with the following steps above, you should be ready to start using your page.